Serena Chen Chi

About Serena

Serena brings a cross-disciplinary background in entertainment, game development, and business strategy. She holds a BFA in Film & TV Production from New York University and spent over seven years at a major tech conglomerate, leading international projects in film investment and gaming across the U.S. and China. Her experience in male-dominated creative environments sparked a deep interest in inclusive leadership and representation. As the gaming industry grows at the intersection of technology and storytelling, Serena’s GATE Fellowship research explores how gender-diverse teams drive innovation and how inclusive design can expand audiences and strengthen long-term performance for game products. She is committed to shaping a more equitable and sustainable future for gaming where diverse voices are reflected, empowered, and given clear pathways to thrive.