SheEO: A Transformative Paradigm for Entrepreneurial Funding
This case study details how SheEO has created a new and innovative model of venture capital funding that focuses on women and non-binary entrepreneurs.
SheNative: Fostering community and supporting Indigenous women
This case study details how SheNative achieves its mission of empowering Indigenous women, such as through a community-based design process and by considering people and the planet in all of its decision making.
Cheekbone Beauty: A social enterprise making a difference for Indigenous youth
Cheekbone Beauty is a purpose-driven business model that supports Indigenous youth while also challenging the consumer-focused narrative in cosmetics by embracing and championing the circular economy.
The GIST challenges gender inequality in sports media
This case study examines how The GIST created a sports media source for the largely untapped market of women and casual sports fans who have felt excluded from this industry for too long.
“The Best a Man Can Be”: Gillette and toxic masculinity
This case study looks at what led Gillette, the king of masculine brands, to create their "The Best a Man Can Be" campaign about toxic masculinity and sexual harassment - and whether it was a success or not.
AccessNow: The app creating a more accessible world
This case study shows how AccessNow used human-centred design to provide a tool for people with disabilities and generate awareness and a cultural shift around accessibility.