About Momoko
Prior to her MBA, Momoko holds a bachelor’s degree in sociology from the University of California, Berkeley, where her studies focused on gender inequality and intersectionality. She has four years of experience in public relations. During her internship at GATE, she developed three case studies through research and interviews with industry leaders.
In her BMO GATE MBA Fellowship project, Momoko conducted research on the often-overlooked economic power of childfree women. The report reveals that childfree women are a growing, high-value consumer segment with unique needs and frustrations. Focusing on the travel industry, the project challenges marketers to explore missed business opportunities tied to this demographic.
Read Momoko’s final report here