
About Natasha
Natasha has over ten years of experience in marketing and digital strategy within the eCommerce, travel, and IT sectors. Currently, Natasha manages a remote digital marketing team for an international gift delivery business. As a recent immigrant, she has developed a keen interest in the workplace challenges and obstacles that newcomers face, both in remote and in-person settings.
In her BMO GATE MBA Fellowship project, Natasha explored the onboarding challenges of international female employees in remote teams. International employees in a remote setting often lack developed knowledge of the unwritten rules of the corporate environment they are entering., and the adaptation of such workers is challenged by the absence of non-verbal cues that are essential for understanding corporate culture and accepted practices. Natasha reviewed existing publications and conducted a series of interviews with managers and international employees as part of her research. As a final deliverable, she presented a simple two-page checklist and a sample calendar created for managers of remote international teams. The format allows for easy seamless use during the onboarding process.